What is IMC? Well IMC stands for Integrated marketing communication. It is a strategy that ensures that all forms of communications and messages are linked together carefully and properly. It is integrating all the promotional tools together to work in harmony. There are two types of marketing that businesses use and they are Digital Marketing…
What is the IOT (Internet of Things), well it is refers to billions of physical devices around the world that are now connected to the internet, all sharing and collecting data. An example of IOT device? Well it is pretty much any physical objects that can be transformed into a IOT device as long as…
What is Viral Marketing? You have definitely heard about memes that went viral such as Michael Jordan Crying: The image was used in 2012, without modification, to comment on Jordan’s decision to buy a NBA franchise. Thus, the Crying Jordan meme became popular in the late 2015 to early 2016. Viral Marketing is a method used…
What is Mobile Marketing? Is it important? Well, mobile marketing is the art of marketing a business to appeal to mobile device users and when the use of mobile marketing is correct, it helps provide consumers or potential consumers who has a smartphone to gain information of what they want and need even when they…
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Hi, I’m Celeste, 22. A full-time Student pursuing a Degree in Bachelor’s in Business (Marketing) in SIM RMIT. I spend most of my time sleeping in and online shopping. This blog is for my thoughts.
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Celeste T.